Wednesday, September 22, 2010

Reinventing the Wheel

This is another small data point perhaps indicating that, as a population, we have so much Cognitive Surplus available, and are seemingly so collectively bored, that we literally turn to finding all manner of new ways to reinvent the wheel.

The old cliche says, "don't waste time reinventing the wheel," it's all about worshipping ever greater commodity efficiency. But the new reality is, "don't waste mind rolling around on wooden wheels." Keep innovating. Keep incrementing. Keep adapting. Keep accelerating.

Efficiency for it's own sake is great, it has taken us so very far. Yet, to move forward, we must increasingly encourage Ingenuity, Inspiration, Inventiveness and find the resource circulation models that foster development and reward the outputs of the best of these human characteristics, which are notorious in their inability to generate rapid profits, yet are also undeniably the source of the greatest stores of enduring and sustainable human value.

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